GamiFi
GamiFi is a launchpad designed for the relatively new phenomenon of play-to-earn gaming which sees gamers utilise NFTs and blockchain technology to profit from their in-game endeavours. GamiFi required assistance with brand, design and development from a partner that understood the web3 space.
![](https://supremo.imgix.net/uploads/2022/09/logo-1.0.jpg?)
Aim of the game
The main challenge of the branding was to attract the crypto community to GamiFi whilst still appealing to traditional gamers such as eSports players.
The digitally-inspired logo and informal typography combined to deliver a gaming brand that had been created with the current era of gaming in mind.
On the other hand, our 3D gaming assets ensured GamiFi’s identity wasn’t too crypto-heavy and retained the playful feel that is important to gamers of any generation.
![](https://supremo.imgix.net/uploads/2022/09/colours-1.0.jpg?)
![](https://supremo.imgix.net/uploads/2022/09/apparel_1.0.jpg?)
![](https://supremo.imgix.net/uploads/2022/09/typography_1.0.jpg?)
![](https://supremo.imgix.net/uploads/2022/09/brand-guidelines_1.0.jpg?)
![](https://supremo.imgix.net/uploads/2022/09/socials_1.0.jpg?)
Building on the brand
Following on from the brand, Supremo designed the GamiFi website and app, utilising our UX, UI and development services.
Our long-lasting partnership with GamiFi has seen us continue to work across many areas of the GamiFi project on a consultancy basis. Post launch, we have assisted with the creation of social media assets, utility NFTs and branded mini games.
![](https://supremo.imgix.net/uploads/2022/09/ui_1.0.jpg?)