Vita Student

Mobile-First Approach

We established that most users would be accessing the competition via mobile, so we opted for a mobile-first approach. We tailored our design and build for an effortless experience on smaller screens.

Vita Student Responsive Showcase

Boosting Social Engagement and Brand Awareness

We worked closely with Vita to create a custom build platform that enhanced their brand. We chose the Laravel framework for the project. This framework provides high security and the flexibility for us to develop an interface in line with Vita's requirements. We added features to meet the needs and expectations of Vita’s typical customer, including the option to register with social media.

As a result, the competition was extremely popular. Vita received over 1200 submissions in the first 4 weeks.

Vita Student Desktop View
Vita Student Wireframes & UX Process

Custom Illustrations

We created 4 unique illustrations to guide the user through registration and submitting an entry. This gave users a great visual experience and made the process clear and intuitive.

  • Vita Student Custom Illustration
  • Vita Student Custom Illustration
  • Vita Student Custom Illustration
  • Vita Student Custom Illustration
  • Vita Student iPhone Wireframe Vita Student iPhone Design

    Designed for the User From the Ground Up

    We wanted the platform to be as user-friendly as possible to maximise the number of submissions. From the first wireframes through to functioning mock-ups and the final build, we developed the platform with the user’s journey in mind.

  • Fluid User Experience

    With our focus on creating a simple and fluid experience for contestants, we worked with care to perfect the UX of the finished platform. We created an engaging interface that’s easy for everyone to use. This attention to detail paid off. Both Vita and our team at Supremo were thrilled by the competition’s success.

  • Vita Student Desktop Homepage

    Fully Responsive

    Although we’d taken a mobile-first approach we wanted the microsite to feel equally engaging on larger devices. We developed the platform to be fully responsive across all devices and screen sizes, making it accessible to all potential contestants.

  • Vita Student Social Intergration

    Social Media Intergration

    We added social media API's to the site so users could enter the contest with Facebook, Twitter or Instagram profiles. This made sign-up much simpler than typical registration forms, enhancing the user’s experience and encouraging submissions.

  • Vita Student Admin Area Design

    Bespoke Admin Area

    To give Vita full control over the contest we developed a bespoke admin area. This let Vita efficiently moderate all entries. The Vita team could easily approve entries, remove any ineligible ones and select the finalists.

View The Site

The contest has now come to a close, but you can view all the pages from the site here:

Vita Student Mobile Screenshot
Vita Student Mobile Screenshot
Vita Student Mobile Screenshot
Vita Student Mobile Screenshot
Vita Student Mobile Screenshot
Vita Student Mobile Screenshot
Vita Student Mobile Screenshot
Vita Student Mobile Screenshot

"Really enjoyed working with Supremo. They are super organised, delivered against schedule and campaign microsite looks just great. Campaign exceeded our expectations. Definitely going back for our next project!"

Lucie Rybinova - VITA Students